Data privacy

The use of the contact details on this Legal Notice page for commercial advertisements is explicitly prohibited unless the provider has previously given a written authorisation or a business relationship already exists. The provider and all other persons named on this website herewith object to any commercial use or transmission of their data.

Our website may be used without entering personal information. Different rules may apply to certain services on our site, however, and are explained separately below. We collect personal information from you (e.g. name, address, email address, telephone number, etc.) in accordance with the provisions of German data protection statutes. Information is considered personal if it can be associated exclusively to a specific natural person. The legal framework for data protection may be found in the German Federal Data Protection Act (BDSG) and the Telemedia Act (TMG). The provisions below serve to provide information as to the manner, extent and purpose for collecting, using and processing personal information by the provider.

svaerm GmbH
Hanauer Landstraße 186
60314 Frankfurt am Main, Germany
Telephone: +49.69.9494 5 919-0
E-mail: info@svaerm.com

Cookies
Our website makes use of so-called cookies in order to recognize repeat use of our website by the same user/internet connection subscriber. Cookies are small text files that your internet browser downloads and stores on your computer. They are used to improve our website and services. In most cases these are so-called “session cookies” that are deleted once you leave our website.
To an extent, however, these cookies also pass along information used to automatically recognize you. Recognition occurs through an IP address saved to the cookies. The information thereby obtained is used to improve our services and to expedite your access to the website.
You can prevent cookies from being installed by adjusting the settings on your browser software accordingly. You should be aware, however, that by doing so you may not be able to make full use of all the functions of our website.

Server data
For technical reasons, data such as the following, which your internet browser transmits to us or to our web space provider (so called server log files), is collected: – type and version of the browser you use – operating system – websites that linked you to our site (referrer URL) – websites that you visit – date and time of your visit – your Internet Protocol (IP) address. This anonymous data is stored separately from any personal information you may have provided, thereby making it impossible to connect it to any particular person. The data is used for statistical purposes in order to improve our website and services.

Contacting us
On our website we offer you the opportunity to contact us, either by email and/or by using a contact form. In such event, information provided by the user is stored for the purpose of facilitating communications with the user. No data is transferred to third parties. Nor is any of this information matched to any information that may be collected by other components of our website.

Use of Facebook components
Our website employs components provided by facebook.com. Facebook is a service of Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA.
Each time our website receives an access request equipped with a Facebook component, the component prompts your browser to download an image of this Facebook component. Through this process, Facebook is informed precisely which page of our website is being visited.
When you access our site while logged into Facebook, Facebook uses information gathered by this component to identify the precise page you are viewing and associates this information to your personal account on Facebook. Whenever you click on the “Like“ button, for example, or enter a comment, this information is transmitted to your personal account on Facebook and stored there. In addition, Facebook is informed of your visit to our website. This occurs regardless of whether you click on a component or not.
If you wish to prevent the transfer to and storage of data by Facebook about you and your interaction with our website, you must first log out of Facebook before visiting our website. The data protection policies of Facebook provide additional information, in particular about the collection and use of data by Facebook, your rights in this regard as well as the options available to you for protecting your privacy: https://de-de.facebook.com/about/privacy/
You can find an overview of Facebook plugins at https://developers.facebook.com/docs/plugins/

Facebook Pixel
Our website uses Pixel from Facebook for conversion measurement. The provider is Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA (“Facebook”).
This is used to track the behavior of website visitors after they have clicked a Facebook ad and been redirected to the provider’s website. This enables the effectiveness of Facebook ads to be evaluated for statistical and market research purposes, and future ad campaigns to be optimized.
The data collected is anonymous to us as the operator of this website; we are unable to gain any information regarding the identity of users. The data is, however, stored and processed by Facebook so that a connection to the respective user profile is possible and Facebook can use the data for its own advertising purposes in accordance with the Facebook Data Policy. This enables Facebook to place ads on Facebook pages as well as outside of Facebook’s own presence. This usage of the data cannot be influenced by us as website operator.
The use of Facebook Pixel is based on Art. 6 (1) (f) of the GDPR. The website operator has a legitimate interest in effective advertising measures, including social media.
Please refer to Facebook’s data protection notices for more information on protecting your privacy: https://www.facebook.com/about/privacy/.
You can also disable the “Custom Audiences” remarketing function in the ad settings at https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen. To do so, you must be logged into your Facebook account.
If you do not have a Facebook account, you can disable Facebook’s usage-based advertising on the website of the European Interactive Digital Advertising Alliance: http://www.youronlinechoices.com/uk/your-ad-choices/.

Use of Twitter
On this website, the controller has integrated components of Twitter. Twitter is a multilingual, publicly-accessible microblogging service on which users may publish and spread so-called ‘tweets,’ e.g. short messages, which are limited to 280 characters. These short messages are available for everyone, including those who are not logged on to Twitter. The tweets are also displayed to so-called followers of the respective user. Followers are other Twitter users who follow a user’s tweets. Furthermore, Twitter allows you to address a wide audience via hashtags, links or retweets.
The operating company of Twitter is Twitter, Inc., 1355 Market Street, Suite 900, San Francisco, CA 94103, UNITED STATES.
With each call-up to one of the individual pages of this Internet site, which is operated by the controller and on which a Twitter component (Twitter button) was integrated, the Internet browser on the information technology system of the data subject is automatically prompted to download a display of the corresponding Twitter component of Twitter. Further information about the Twitter buttons is available under https://about.twitter.com/de/resources/buttons. During the course of this technical procedure, Twitter gains knowledge of what specific sub-page of our website was visited by the data subject. The purpose of the integration of the Twitter component is a retransmission of the contents of this website to allow our users to introduce this web page to the digital world and increase our visitor numbers.
If the data subject is logged in at the same time on Twitter, Twitter detects with every call-up to our website by the data subject and for the entire duration of their stay on our Internet site which specific sub-page of our Internet page was visited by the data subject. This information is collected through the Twitter component and associated with the respective Twitter account of the data subject. If the data subject clicks on one of the Twitter buttons integrated on our website, then Twitter assigns this information to the personal Twitter user account of the data subject and stores the personal data.
Twitter receives information via the Twitter component that the data subject has visited our website, provided that the data subject is logged in on Twitter at the time of the call-up to our website. This occurs regardless of whether the person clicks on the Twitter component or not. If such a transmission of information to Twitter is not desirable for the data subject, then he or she may prevent this by logging off from their Twitter account before a call-up to our website is made.
The applicable data protection provisions of Twitter may be accessed under https://twitter.com/privacy?lang=en.

Use of Vimeo components
We use Vimeo components on our site.  Vimeo is a service of Vimeo LCC, 555 West 18th Street, New York, New York 10011, USA. Whenever you visit our website, which is equipped with such a component, this component causes the browser you are using to download a corresponding display of the Vimeo component. When you visit our site and are at the same time logged into Vimeo, Vimeo recognizes by means of the information collected by the component, which specific page you are visiting and assigns this information to your personal account at Vimeo. If, for example, you click on the “Play” button or make comments, this information will be conveyed to your personal user account at Vimeo and stored there. In addition, the information that you have visited our site will be passed on to Vimeo. This is done regardless of whether you click on the component/comment or not.
If you want to prevent this transmission and storage of data by Vimeo about you and your behaviour on our website, you must log out of Vimeo before you visit our site. Vimeo’s Privacy Policy provides more detailed information concerning this, in particular regarding the collection and use of data by Vimeo: https://vimeo.com/privacy

Use of Instagram
We promote the service Instagram on our website. Instagram is a service of Instagram Inc. By means of the integrated “Insta” button on our page, Instagram receives the information that you have accessed the corresponding page of our website. If you are logged into Instagram, Instagram may assign the visit to our site to your Instagram account and link the data by this means. The data transmitted by clicking the “Insta” button is stored by Instagram. You can find more information regarding the purpose and scope of data collection, its processing and use, as well as your related rights and settings options for protecting your privacy in the Instagram data protection notice under https://help.instagram.com/155833707900388.
To prevent your visit to our site from being accessed by your Instagram account, you must log out of your Instagram account before visiting our site.

Use of Adobe Typekit
We use Adobe Typekit to visually customize our site. Typekit is a service of Adobe Systems Software Ireland Ltd. which grants us access to a font library. To integrate the fonts we use, your browser needs to connect to an Adobe server in the US and download the font we need for our website. Adobe receives the information that your website has been called from your IP address. For more information about Adobe Typekit, please refer to the Adobe privacy policy, which can be found here: www.adobe.com/privacy/typekit.html

Sample Data Privacy Policy Statement provided by the Law Offices of Weiß & Partner