svaerm: The online marketing agency for Bonn

Web design: themes, development, and relaunches

The foundation of any online presence is a website with modern polish. At svaerm, our developers make your first impression a great one with professional web development through the world’s most popular content management system, WordPress.

svaerm’s development experience spans trade fairs, the chemicals industry, and even climate protection programs like those Bonn are known for. Whether arts or industry, new website or relaunch, we deliver sleek and intuitive sites with strong on-page SEO optimization. Our support doesn’t stop there—we offer continued content management, SEO services, social media advertising, video production, and more.

SEO: Content and Optimization

Just as Bonn’s Bundeskuntsthalle, Old Town cherry blossoms, and gourmet restaurants draw locals and visitors of all kinds, so do svaerm’s expertly written and optimized SEO services. Our SEO professionals produce natural, helpful content to generate powerful organic visibility—without relying on vanity metrics or keyword stuffing.

To give your sites the best chance to rank, our specialists develop helpful content according to the search intents of your target audience. Our SEO team uses search intent hierarchy analysis to learn what users in your niche are looking for. They then work with our network of subject matter experts to create the helpful content your audience wants to see, optimizing your site both for search engines and your users.

Social media marketing

At svaerm, we put our extensive experience in social media marketing to work to produce results from your ads. Our prior client experience shows that paid advertising campaigns are the most consistent and effective way to generate visibility on major platforms like Facebook. We work through this process with you, reporting our results every step of the way.

We begin our paid ad campaigns by carefully planning objectives, budget, and target audience, developing an approach to make the most of the investment that works for you. After we create several different ad groups, we run them in limited test phases, gathering data to learn how to reach your target audience. With this knowledge, we scale the best-performing ads in a growth phase and bring them to your audience through attention to relevance assessments and platform-specific requirements.

Comprehensive video and film services

Ever wish you could capture the experience of an event like Beethovenfest on video? With svaerm’s team of seasoned directors, videographers, and editors, full-service video and film production has never been easier. Our team is ready to produce projects across a range of budgets and types, including social media clips, 24-hour event films, livestreams, high-end image films, and more.

To maintain a consistent, modern, and professional art direction for your project, you communicate your vision to a single personal contact at svaerm who will work with our team to make it a reality—no need to coordinate multiple commissions. From the very first stages, our experts build your video with techniques that will give it the best chance for strong organic visibility on major video platforms like YouTube.

E-Commerce: online stores

svaerm builds online stores using WooCommerce, a WordPress plugin. To support visibility and ease of navigation, we develop your e-commerce venture on your existing domain. Unlike those that start fresh without any rankings, our online stores achieve greater visibility by sharing the domain rating of their parent site. This also allows us to ensure that the two halves of your project are intuitively connected, providing a seamless shopping experience for your customers.

For clients who already have established e-commerce pages, svaerm’s developers offer their expertise in SEO audits and revisions to Shopify projects.