svaerm: The online marketing agency for Hanau

Website design: development, themes, and relaunches

Your website is the foundation of your online presence. With our modern, intuitive, and mobile-friendly websites, svaerm ensures you make a great first impression. We build our websites in WordPress, the world’s most popular content management system, to ensure that your website is optimized for search engines, conversion, and speed.

Hanau has a rich history of resilience, rebuilding, and adaptation. At svaerm, we take the same approach to website development. Our team delivers quality websites and pages that last—and supports your ongoing visibility with quality SEO content, relaunches, social media advertising, and more, allowing you to adapt whenever you need.

SEO: Content and Optimization

As fascinating as their fairy tales are, even the Brothers Grimm wouldn’t have been noticed on today’s internet without search engine optimization (SEO). To support the ranking of your sites, our SEO professionals write helpful content that attracts readers and grows organic visibility. We develop your online presence with natural content written and optimized by our subject matter experts—no keyword stuffing or vanity metrics.

Our quality SEO content begins with identifying the search intents of your target audience. We use search intent hierarchy analysis to learn what users are looking for and create the content that meets their needs, bolstering your visibility with useful pages that optimize your site for both search engines and your readers.

Your social media presence: advertising and marketing

Our extensive experience has taught us that organic placement won’t gain enough visibility on major platforms like Facebook—successful campaigns require paid ads. To make sure your investment in social media advertising has the best possible chance to succeed, our expert marketers take a thoughtful approach to the development of our ad campaigns.

The development process begins when we meet to identify your goals, budget, and target audiences. After we develop a plan to reach your audiences, we create several different ad groups and run them in test phases. Using what we learn from these test phases, our team refines and scales the best ads for you in a growth phase. We make use of our extensive experience with platform-specific requirements and relevance assessments as we get your ads where they need to go, reporting our results to you as we work through the process.

Comprehensive video and film services

Have you ever wished you could capture the magic of local events, such as Märchenhafter Sommer in Hanau or the Brothers Grimm Festival, on video? Thanks to svaerm’s full-service crew of videographers, editors, and directors, professional video and film production is a breeze. Our team has a solution for every budget and has experience producing high-end image films, livestreams, 24-hour event films, social media clips, and more.

We streamline the process of video production for our clients, providing you with a single personal contact. After we hear what you need, our team develops a video with consistent, modern art direction for your review. You receive a polished final product, built from the ground up with techniques that support organic visibility on YouTube and other major social media platforms—all with no need to coordinate multiple commissions.

E-Commerce and online stores in WordPress

svaerm uses WooCommerce, a WordPress plugin, to develop effective online shops. By integrating your stores into the domain of your parent site, we ensure that the domain rating and ranking of your website boost the visibility of your e-commerce ventures. Through intuitive links connecting your store and parent site, we create a seamless shopping experience that enables your customers to navigate to your products and services with ease.

For our clients who have existing online stores, our developers are happy to share their expertise by conducting SEO audits and revising Shopify projects.