svaerm: The online marketing agency for Nuremberg

Website design, development, and relaunches

At svaerm, our designers have been hard at work since 2014 developing user-, mobile-, and SEO-friendly websites through WordPress. Using this powerful content management system, we build professional websites with polished, custom themes that serve as the cornerstone of our online marketing services.

Our websites, whether built from scratch or relaunched, provide great on-page SEO optimization, intuitive navigation, and mobile-responsive design to support your project’s organic visibility. We offer continued marketing support through SEO-optimized blogs, social media advertising, online shops, and any other content you may need to enhance your online presence.

Search engine optimization (SEO)

The city of Nuremberg fosters a culture of responsibility and honesty, values that are central to our own work in search engine optimization (SEO). svaerm doesn’t engage in unethical SEO practices or gimmicks like keyword stuffing or vanity metrics. Instead, we produce quality content designed to fulfill the search intent of your audience and optimize existing websites through SEO audits to enhance lead generation.

In combination with a professional website built and optimized by svaerm, SEO is the most powerful passive approach to building visibility for your site with your target audience. Through search intent hierarchy analysis, our experts make your pages visible to a target audience engaged with the topics or solutions your project or niche is centered on.

Social media advertising and marketing

Like Nuremberg’s many cutting-edge market research agencies, svaerm‘s informed social media marketing strategies aim to produce quality results from your advertisements. From our previous project experience, we know that social media campaigns must rely on paid ads to succeed—visibility just isn’t feasible on major platforms with organic placement alone.

At svaerm, we make your paid campaigns effective by outlining your goals and strategy, such as increasing sales or raising brand awareness, and then designing ads in keeping with your corporate style. Once a plan is in place, we trial many ads directed at various target groups in test phases, scale the most successful candidates, and report the results to you at each stage of the process.

Full-service video and film production

From beautiful Knoblauchsland to the famous Christkindlesmarkt, Nuremberg’s attractions reach the world through picturesque, professional videos—and your projects can, too. Our full-service agency simplifies the production process from the tiresome coordination of multiple commissions and artistic styles to a single personal contact at svaerm. You share your vision, and our talented specialists and cohesive in-house art direction make it happen.

As our network of directors, videographers, and editors produces your final product, we add value at every step by employing techniques specific to the medium to boost visibility on social media, your websites, and major platforms like YouTube. We can work with a range of budgets and projects, such as livestreams, high-end image films, instructional videos, social media clips, 24-hour event films, and more.

E-Commerce and online stores

We build online stores through WooCommerce, a WordPress plugin, so that your e-commerce ventures will be seamlessly integrated with the rest of your website and cleanly optimized for SEO. Instead of creating a separate shopping site with no visibility or tacking on a poorly linked shop that will lose potential customers along the way, we ensure that your online store is intuitively connected to the rest of your pages.

For clients who already have online shops, we can put our SEO expertise to work through SEO audits and revisions to Shopify projects.